Your overall roi all through your customer

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To capture their interest and get them to buy. Plus, you'll get better results from your advertising if you target people who are most likely to buy what you're selling . But, how can you identify that target market? How can you tell who is most likely to buy? Here are seven steps to help you identify the audience most likely to buy what you sell. . Start with the problem A good way to determine who is likely to become your customer is to clarify the problem your product.

Service addresses . For example, you run a house cleaning service. The problem you solve is doing cleaning for people who can't or won't do these tasks themselves. Families with high incomes, families in which both parents work, and philippines photo editor older people who can no longer do housework themselves are target customers for your services. . Identify the characteristics of your client Listing the characteristics of your typical customer is another good step to identify your target market.



These characteristics do not have to be personal; They can refer to lifestyle, income earned, disposable income, geographical location, hobbies and many other things. For example, for a lawn service, one type of target customer is people who live in neighborhoods with manicured lawns, attractive plants, and colorful flowers around their homes. Another target of your marketing may be corporate clients who want landscaping around their offices. For a company specializing.