It would be a bit like controlling

sharminakter274

Tracking statistics would be a completely useless process if you didn't define very specific goals, right? the dial of your car without having the slightest idea of the speed you want to go and the problems you want to solve. Setting goals lets Google Analytics know what you want to track. In the case of an e-commerce site, it will monitor at least the number of sales; in the case of an application or online game, the platform will thoroughly monitor game level completions. Finally, in my case and, presumably, in yours too, the objective will be to achieve the greatest number of conversions from user to lead within the site. What does it mean? I also mentioned it in the introductory paragraph, but repeating it can only do good: when you create an online site for your business, your main aim must be to attract a large number of potential customers.

Or, at least, a higher number than what you could reach offline (otherwise you wouldn't have thought of looking for visibility online, right?). The importance of having a site, therefore, is measured in how many visitors fill out the contact form, entering their data, to be contacted and establish a commercial negotiation. When users carry out this process, they transform into leads, i.e. potential customers. Among the Agent Email List different objectives you have available with Google Analytics there are: Models. These are objectives that the platform itself offers you based on the category in which you have inserted your site. All you have to do is select them to start the monitoring process. Personalised. You can choose between different types of objectives, based on the destination (the views of your pages are seen as "conversions", and therefore as objectives you are pursuing to obtain greater visibility.





Based on duration (you study how long a user stays on the site and, therefore, how interesting your content is and how it meets their needs); based on the event (you study the level of visitor interaction with your site and, consequently, with your company); based on session pages (establish a defined number of pages that the user must visit to understand if you have a ). Intelligent. To put it very generally, they allow you to evaluate how many conversions digital campaigns bring you. Once you have defined your objectives, you will be able to start following a very specific path, without walking blindly. In practice, Google Analytics will show you the data relating to the objectives you want to achieve, to allow you to understand where you are in the process. At this moment you may even realize that the results you previously thought were satisfactory are not so satisfying after all and look for un method to increase the strategy you have undertaken.